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Revitalizing Solid Shampoo

5 reviews

Try Ayuna’s first ever shampoo bar. A solid cosmetic formula combining corn powder with argan and coconut oils with gentle but extremely effective green chemistry surfactants that cleanse the hair without stripping it of vital nutrients and oils. The combined deep cleansing and nourishing action provides holistic revitalization. The bar has the organic beautiful-ness cocktail of calming and grounding essential oils  like holiwood, buchu, frankincense and chamomile that Ayuna is known for, delivering an aromacology experience as you lather. This concentrated bar, stored properly,  lasts 40-50 washes. Bamboo soap dish sold separately. 

For all hair types, including color-treated hair and sensitive or reactive scalps 


Wet hair thoroughly and pass the bar across wet hair in sections. It will instantly lather into a beautiful, creamy foam. Lather hair from roots to ends and massage the scalp; then rinse thoroughly.

To preserve the durability of the bar, keep it dry or leave it exposed to air in a soap dish that does not accumulate water.


Superpower Ingredients

Argan, Coconut, Corn

Full Ingredient List

Sodium Cocoyl Isethionate, Zea Mays (Corn) Starch, Water (Aqua), Cocamidopropyl Betaine, Cetearyl Alcohol, Argania Spinosa Kernel (Argan) Oil*, Cocos Nucifera (Coconut) Oil*, Parfum (Fragrance)**


**Natural Essential Oil-Based Fragrance (Gurjum Balsam, Holy Wood, Myrrh, Chamomile, Rosemary, Buchu) 


Ayuna was founded by Isabel Ramos and Begoña San Juan, two seasoned beauty professionals with a vision for innovation. Begoña is a master esthetician, passionate beauty industry professional and expert in product development, Spa and Wellness therapies and aesthetic treatments. Dr. Isabel Ramos has a PhD in chemistry and is an expert in Green Technology and the development of natural cosmetics with a unique understanding of the science of the skin, biochemical and biophysical mechanisms and the art of product textures. Through Ayuna's essential skincare products, Begoña and Isabel introduce a whole new dimension to how to treat the skin based on topical fasting and well-aging. Topical fasting has the same basis as general fasting; eliminate overstimulation, limit intake and provide a balanced diet to allow for self-repair and self-regeneration mechanisms to be immediately activated. Well-aging applies the principles of epigenetics and the brain-skin connection to refocus our view of skin aging. Research shows that our thoughts, lifestyle and environment can alter our DNA. Ayuna skincare embraces this research, with a slow and intentional approach to aging that gives us the space to connect with beauty in a positive way and adapt the teachings of mindfulness to the realm of beauty. Begoña and Isabel’s experience in skincare, combined with their extensive understanding of the sophisticated beauty client, active ingredients and application methodology led them to a natural evolution in the field of skincare. From this alliance of knowledge and experience Ayuna, Less Is Beauty was born – an evolutionary scientific-botanical approach to cosmetics that favors simple beauty and a commitment to pure, effective and clean cosmetics.
Customer Reviews
4.4 Based on 5 Reviews
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A Beauty Heroes® Customer
United States United States
Best shampoo period

Bought this shampoo bar to try to use less plastic but was a bit suspicious of downgrading in quality from my normal shampoo. Not so with this one. It’s probably the best shampoo I’ve ever used. Super sudsy, leaves my hair soft and moisturized. Just the best.

Beauty Heroes®

Thank you so much for sharing your experience Angela! We can completely understand the skepticism when trying to live a little lighter with a Shampoo Bar and potentially sacrificing on experience but we are so happy to hear this one worked so well for you!

Jocelyn E.
United States United States
Best intro to the shampoo bar!

Ummm. . . this first shampoo bar and I'm hooked! I am so glad I grabbed a couple with the limited edition set. The soap holder addition was perfect as a starter set. The best part is that so little has to be used. For context, I am wearing my hair at about chin level, it's thick and coarse. I swipe once across from ear to ear and than a couple of circles on the back of my head. I don't have to wet it under the showerhead. I start with a dampened hand and dampened hair and that's enough moisture. After swiping you won't feel the latter. Set the shampoo bar down. Now, take your hand/s and start lathering your hair! You'll be surprised at how much it lathers!

Beauty Heroes®

Wow! What an incredible testimonial. We are so honored to be able to introduce you to your first shampoo bar! Thanks so much for sharing your experience.

Alicia G.
United States United States
Love this!

First time trying a dry shampoo bar. This works great. Lathers nicely, and cleans hair well. Love that it included the little base, super helpful in my shower.

United States United States

I love this shampoo. I'm always on the hunt for perfect shampoo for my somewhat dry hair. I have straight, thick hair that is on the dry side. I have tried all the 'clean' shampoos out there and shampoos for dry hair made my hair feel so oily and/or heavy, ones for normal hair felt a bit drying and still oily at the same time. I have tried shampoo bars (Lush, Abhati Suisse, Odacite) and they didn't quite reached the mark. But Ayuna shampoo bar is the best I've tried by far. Completely cleans my hair without drying (a bit on top of my head where it's the most dry) AND gives my hair volume. I usually have 2 or 3 shampoos on rotation at any given time so I've tested and Ayuna definitely gives me volume which makes me so happy. Having thick straight hair, my hair is always so flat. Clean, volume, no static, light scent that dissipates (not a fan of Ayuna scent, generally too strong and gives me headache), and travel friendly. This shampoo bar checks all the boxes. I'll continue to use this shampoo bar. I took off a star because of the price.

Beauty Heroes®

We are so glad that you are loving the Ayuna Shampoo Bar! Thank you for sharing your experience!

Rachel A.
United States United States
It's just ok.

I only use shampoo bars, so I was eager to try the Ayuna Shampoo Bar. Overall, it's a fine shampoo bar that gets the job done, but there was nothing special about it for my color-treated, medium-thin wavy hair. When rinsed before applying conditioner, my hair felt more coarse and a bit tangled.

Beauty Heroes®

Thank you for sharing your experience with the Ayuna Shampoo Bar. We really appreciate the feedback.

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