Few things matter as much in life as finding your own True North: navigating towards the places, people, and experiences that make you feel truly alive. For Ursa Major co-founders Oliver and Emily, that meant leaving the big city and moving north to Vermont in search of a healthier, more balanced lifestyle closer to family and the great outdoors. It also meant starting Ursa Major (‘The Great Bear’ in Latin), a way to help friends (and their friends…) make the switch to delightful, plant-powered skincare. Oliver and Emily are obsessive about the craft of making awesome natural skin and body care products, nothing less. Ursa Major strives to formulate hard-working products that do more in less time so you can get out the door and enjoy what really counts.