PAUME
After bringing her newborn daughter home from the hospital, new mom Amy Welsman developed a heightened awareness of germs and began stocking her home with hand sanitizer. She offered it to friends and family when they came to visit and soon realized that most hand sanitizers had a few things in common: they were harsh on the skin, smelled terrible and were packaged in unappealing disposable plastics. This inspired Amy to create a unique, effective, nourishing formula with packaging that’s both elegant and sustainable.