Power Smooth Weekly Strengthening Mask

Description

The Root Project Power Smooth Extreme Softening Hair Mask is a rich conditioning treatment designed for dry, coarse, or overworked-feeling hair. Its creamy texture spreads easily through the lengths, providing a luxurious conditioning experience while helping hair feel easier to detangle, smooth, and manage. The plush formula leaves strands feeling soft, supple, and polished without a heavy finish.

Root Complex Technology and an aloe leaf juice base bring the brand’s signature root-focused approach to this intensive treatment. Sicilian-pressed lemon adds a fresh citrus note to the sensorial experience, while the rich texture provides concentrated conditioning for the lengths. After rinsing, hair feels soft, flexible, smooth, and beautifully conditioned, with a natural-looking shine and polished finish.

HOW TO USE IT

Once a week after cleansing, apply generously from roots to ends, fully saturating the hair. Finger-comb or use a wide-tooth comb to distribute evenly, concentrating extra product on dry or stressed ends. Leave on for 3 minutes, but no longer than 5 minutes. Rinse thoroughly.

INGREDIENTS

Superpower Ingredients

Aloe Vera, Cysteine HCl, Glutathione, Mango, Rice, Rosemary, Sicilian Lemon, Sunflower, Yuzu

Full Ingredient List

Aloe Barbadensis (Aloe Vera) Leaf Juice, Mangifera Indica (Mango) Seed Butter, Behentrimonium Chloride, Mango Butter Esters/Dimer Dilinoleyl/Dimer Dilinoleate Copolymer, Leuconostoc/Radish Root Ferment Filtrate, Cetearyl Alcohol, Glycerin, Citrus Limon (Sicilian Lemon) Peel Oil, Helianthus Annuus (Sunflower) Seed Oil, Xanthan Gum, Glycol Stearate, Tocopherol (Vitamin E), Panthenol, Citrus Junos (Yuzu) Fruit Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Glyceryl Caprylate, Argania Spinosa (Argan) Kernel Oil, Glutathione, Persea Gratissima (Avocado) Oil, Salix Alba (White Willow) Bark Extract, Azadirachta Indica (Neem) Extract, Oryza Sativa (Rice) Protein, Cysteine HCl

ABOUT THIS BRAND

The Root Project is a New York-based modern haircare brand founded by beauty industry veterans Lucrecia Jovel and Patrick Harriman, whose combined experience spans more than three decades across beauty, luxury product innovation, brand development and global advertising. Built on the philosophy “Better Staples. Better Hair.,” The Root Project reimagines everyday haircare with clean, effective and indulgent formulas designed to care for the complete hair ecosystem—from scalp and roots to strands. At the heart of the brand is a simple belief: Rootcare is Haircare. By giving the scalp and roots the same thoughtful attention we give our skin, The Root Project creates purposeful essentials that leave hair feeling stronger, softer, smoother and visibly healthier.

Every formula begins with nutrient-rich aloe leaf juice in place of water, creating a functional base that helps soothe and balance the scalp while hydrating and softening the hair. Founder-formulated with intention, each product pairs high-performing, thoughtfully selected ingredients with a rich, sensorial experience that makes caring for your hair feel as good as the results. The same consideration extends beyond the formulas: The Root Project partners with #tide to create bottles and jars from upcycled ocean-bound plastic and supports One Tree Planted, reflecting a more considered approach to haircare from formula to packaging and beyond.

The Beauty Heroes Standard

Every product at Beauty Heroes meets our Healthy Beauty Standard—a rigorous set of ingredient, sourcing, performance, and sustainability requirements that goes well beyond global cosmetic regulations. This product:

• Meets or exceeds cosmetic ingredient regulations in the United States, Canada, the European Union, and Japan.
• Is cruelty-free and has not been tested on animals.
• Does not contain synthetic fragrance.
• Does not contain silicones.
• Does not contain synthetic acrylates or petrochemical-derived polymers.
• Does not contain PEGs (polyethylene glycols).
• Does not contain sulfates.
• Does not contain parabens.
• Does not contain petroleum-derived ingredients such as mineral oil, petrolatum, carbomer, nylon, vinyl polymers, or similar materials commonly used in conventional cosmetics.
• Does not contain chemical UV filters.

Our Healthy Beauty Standard extends beyond ingredients alone. We also evaluate formulation integrity, ingredient sourcing, environmental impact, packaging, brand values, and product performance before a product is accepted into our collection.

To learn more about our complete ingredient standard—including our approach to sustainability, packaging, philanthropy, and responsible sourcing—visit our full Healthy Beauty Standard.