Retractable Brow Pencil

Description

withSimplicity Retractable Brow Pencil shapes, defines, and fills brows with precision and ease. Its angled tip delivers hair-like strokes for natural-looking definition, while the built-in spoolie brush ensures effortless blending. This dual-ended pencil requires no sharpening, offering a smooth-glide, buildable formula that allows for controlled, customizable application.

Crafted with plant-based, vegan ingredients, this brow pencil goes beyond just enhancing appearance. Vitamin E helps condition brow hairs, while castor seed oil nourishes and supports the look of fuller brows. Jojoba oil hydrates and smooths, leaving brows soft and flake-free. The result is a polished, healthy finish that stays natural throughout the day.

HOW TO USE IT

First, brush out brows with the spoolie end to help separate any hairs. Use the pencil end to apply color in small, upward strokes to mimic brow hairs in desired shape. Brush through with spoolie again to distribute color and make brows look more natural. Follow with a brow gel, if desired, to hold shape.

INGREDIENTS

Superpower Ingredients

Castor Seed, Jojoba, Vitamin E

Full Ingredient List

Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Cera, Simmondsia Chinensis (Jojoba) Seed Oil, Olea Europaea (Olive) Fruit Oil, Coconut Oil, Caprylic/Capric Triglyceride, Ricinus Communis (Castor) Seed Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil, May Contain: [+/-] Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, 77492, 77499)

ABOUT THIS BRAND

withSimplicity is a beauty brand based in Harrisonburg, Virginia, dedicated to making high-quality, healthy beauty skincare and makeup accessible to all. Founded by Irina Dovganetskiy, a mother and Master Esthetician, withSimplicity was born from her passion for natural, plant-based ingredients and a desire to simplify beauty routines without compromising on quality. Every product is crafted with carefully sourced, minimal ingredients that align with a mindful lifestyle, offering a thoughtful alternative to conventional beauty.

Committed to giving back, withSimplicity supports local and global communities through initiatives like partnering with New Creation to combat human trafficking. Rooted in sustainability and social impact, withSimplicity proves that self-care and community care can go hand in hand.

The Beauty Heroes Standard

Every product at Beauty Heroes meets our Healthy Beauty Standard—a rigorous set of ingredient, sourcing, performance, and sustainability requirements that goes well beyond global cosmetic regulations. This product:

• Meets or exceeds cosmetic ingredient regulations in the United States, Canada, the European Union, and Japan.
• Is cruelty-free and has not been tested on animals.
• Does not contain synthetic fragrance.
• Does not contain silicones.
• Does not contain synthetic acrylates or petrochemical-derived polymers.
• Does not contain PEGs (polyethylene glycols).
• Does not contain sulfates.
• Does not contain parabens.
• Does not contain petroleum-derived ingredients such as mineral oil, petrolatum, carbomer, nylon, vinyl polymers, or similar materials commonly used in conventional cosmetics.
• Does not contain chemical UV filters.

Our Healthy Beauty Standard extends beyond ingredients alone. We also evaluate formulation integrity, ingredient sourcing, environmental impact, packaging, brand values, and product performance before a product is accepted into our collection.

To learn more about our complete ingredient standard—including our approach to sustainability, packaging, philanthropy, and responsible sourcing—visit our full Healthy Beauty Standard.