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Honua Skincare

Aloha Youth Serum

14 reviews
$58
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Turn back time with the Aloha Youth Serum by Honua Skincare. This ultra-luxe serum is a blend of traditional Hawaiian botanicals known for giving skin a look and feel of healing and regeneration. Aloalo, the hibiscus flower and the native shrub of ‘awa, work together to visibly improve firmness and tighten the appearance of skin. While the herbal infusion of noni delivers a rich dose of vitamin C and the comfrey leaf gives skin a regenerated, youthful appearance for that coveted radiant Hawaiian look.

HOW TO USE IT

After cleansing, apply a pea size amount the Aloha Youth Serum to your hand and gently massage onto the face and decollate. Let the Hawaiian skin care product penetrate while thinking beautiful thoughts.

INGREDIENTS

Superpower Ingredients

Aloe, Cacao, Chia, Coconut, Comfrey, Hibiscus Horsetail, Kukui, Rose, Turmeric

Full Ingredient List

Water/Aqua, Cocos Nucifera (Coconut Water) Liquid Endosperm, Aloe Barbadensis Leaf Juice, Helianthus Annuus (Sunflower) Seed Oil, Calophyllum Tacamahaca (Kamani) Seed Oil, Rosa Damascena Flower Water, Aleurites Moluccanus (Kukui Nut) Seed Oil, Glycerin (coconut-derived), Lecithin (Sunflower-derived), Glyceryl Stearate, Curcuma Longa (Turmeric) Root Oil, Psoralea Corylifolia (Bakuchiol) Seed Oil, Morinda Citrifolia (Noni) Fruit Extract, Hibiscus Sabdariffa Flower Extract, Humulus Lupulus (Hops) Extract, Theobroma Cacao (Cocoa) Extract, Simmondsia Chinensis (Jojoba) Seed oil, Symphytum Officinale (Comfrey) Rhizome/Root Extract, Equisetum Arvense (Horsetail) Leaf Extract, Macadamia Ternifolia Seed Oil, Cananga Odorata (Ylang Ylang) Flower Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Cetearyl Glucoside (Plant-derived), Tocopherol, Sodium Benzoate, Potassium Sorbate, Xanthan Gum, Citric Acid

ABOUT THIS BRAND

Kapua Browning, Founder of Honua Skincare has a family lineage known for protecting the land, water and farmlands of Hawai’i. Growing up, Kapua immersed herself in the study of Hawaiian botanical skincare, becoming a licensed esthetician and instructor. She and her husband Brandon, a Hawaiian Traditional Medicine practitioner, began crafting customized oils and tinctures for their clients using native Hawaiian botanicals. In 2016, they birthed a brand with only one given name: Honua. Through Honua, which means ‘earth’ in Hawaiian, Kapua channels her passion for expert-formulated skincare that incorporates native plants and farming rituals of Hawai’i, while giving back a portion of her profits to three organizations in her homeland: 'Āina Provide, Hoa 'Āina O Mākaha and the Hawaiian Legacy Reforestation Initiative.
Customer Reviews
4.9 Based on 14 Reviews
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LL
08/05/2017
Laura L.
Long-lasting, plumping moisture

My first impression of this was that I didn't love the scent or the texture. But the results are fantastic. Combined with the Olena beauty oil, this causes my skin to be hydrated, plump, and soft all day long. I recently spent a week at the beach and used this every day--I never looked dry or leathery, just youthful and sun-kissed. I used it on my husband. His face is often visibly red, dry, tight, and flaky. One application of the Hawaiian Beauty Water, this serum, and the Olena beauty oil, and his skin was soothed, and he looked 5 years younger. I couldn't stop looking at him, he looked so good! This is possibly my favorite Beauty Hero of all time, and I will definitely repurchase. Am strongly considering getting a set of Honua products for my husband too!

SI
07/02/2021
Savannah I.
United States United States
Full of Aloha

I love this stuff! I was using another (albeit very nice) Vitamin C serum, but this one is just a bit more of what my skin needs. Hydrating and brightening, but gentle enough for my skin with Rosacea. I used this last summer and kinda wanted to try something new, but now I know this one is a keeper! I absolutely love the scent, it’s earthy and calming. I genuinely get excited to put this on in the mornings!! Highly recommend it!

07/11/2021
Beauty Heroes®

We love to hear this Savannah! Thank you for sharing your wonderful experience with the Aloha Youth Serum!

GD
08/03/2020
Gitanjali D.
Nice serum

Smells like fresh turmeric. Lovely consistency and easy to use.

SY
06/28/2020
Susana Y.
amazing serum

I received this last fall in the 5th Anniversary Hero box, and fell in love. I use this serum daily. I maintains my skin so healthy and nourished. I have since purchased 2x. The latest one has Bakuchiol, which I don't see listed in the ingredients, but just FYI. My skin glows and the scent is so lovely.

C
10/07/2019
Courtney
My favorite thing!

This is absolutely my favorite product I buy. I use it after I wash my face or mask, before the Olena oil and mix it with my foundation. Feels like its super concentrated yet has a thin, silky feeling on my skin. LOVE!!

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