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Y et Beauté

PureFlush Serum

The PureFlush Serum is designed to visibly firm, while also, should you want it to, impart a natural-looking radiant flush. Easy, elegant, and clean, it is instant gratification for the skin. Part treatment, part tint, this silky, rose-colored serum gives skin a double dose of radiance: smooth on one layer for a noticeable firm, add another on the cheeks for a natural flush.


To lift: Smooth a thin layer of the serum all over the face on bare skin. Follow with your favorite moisturizer.

To flush: Apply a layer or two in a gentle, circular motion on the apples of the cheeks, or where you'd like more color. This tinted serum works best on a face that deserves a rest from foundation and powder. For a natural flush, it is recommended to apply on bare skin, or after moisturizing.


Superpower Ingredients

Astralgus, False Daisy, Moringa, Paracress, Rose, Rosemary, Safflower, Sunflower

Full Ingredient List

Aqua (Water), Eclipta Prostrata (False Daisy) Extract, Melia Azadirrachta (Neem) Leaf Extract, Moringa Pterygosperma (Moringa) Seed Oil, Helianthus Annuus (Sunflower) Seed Oil*, Glycerin, Sodium Levulinate, Sodium Anisate, Glycerin, Populus Tremuloides (Aspen) Bark Extract, Heptyl Undecylenate, Cetearyl Olivate, Sorbitan Olivate, Carthamus Tinctorius (Safflower) Seed Oil*, Spilanthes Acmella (Paracress) Flower Extract*, Astragalusmembranaceus (Huangqi or Astralgus) Root Extract, Ubiquinone, Tocopherol, Hydrogenated Lecithin, Pullulan, Lactic Acid, Sodium Anisate, Bisabolol* Amorphophallus Konjac (Glucomannan) Root Powder, Sclerotium Gum, Rosmarinus Officinalis (Rosemary) Leaf Extract*, Sodium Hyaluronate, Sodium Phytate, Rosa Amascena (Rose) Flower Oil, Citrus Aurantium Amara (Neroli) Flower Oil*, Boswellia Carterii (Frankincense) Resin Extract



A new spin on luxury beauty. Founded with the intention of bridging the gap between natural and luxury beauty worlds, Y et Beauté embraces the idea that these two worlds can unite, and that beauty is so much better when it is beautiful in and out.

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